Banking Section:New Wells Fargo ATMs Can Predict What People Want

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Wells Fargo is rolling out new ATMs that boast a layout that’s faster and easier for customers to use. The ATM interface has been completely redesigned, featuring a sleek, modern design.

The highlights? An array of “favorites,” five buttons based on the customer’s ATM usage and preferences, and a optional “Balance Dashboard” with at-a-glance balances (if the customer chooses).

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Analytics Section: Statistical Aspects of Data Mining – Google Talk Show

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Auto Section:BMW Rolling out a New Global Campaign “Designed for Driving Pleasure”

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BMW is rolling out an international campaign, revolving around the brands’ unparalleled design solutions and ultimate visual perfection paired with great performance. The automaker’s new multimedia marketing effort, created with the focus on design and dynamics, is launching worldwide in the first quarter of 2013. It includes a TV spot, an app for iPad and Andriod tablet as well as print and online promotions. The “Designed for Driving Pleasure” campaign, developed in partnership with BMW Design and realized by Servicplan, has been already rolled out across Germany.

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Retail Section: How Google+ And Topshop Co-Created London Fashion Week’s Most Interactive Show

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Here’s how Google+ and Topshop used everything from microcameras to Hangout apps to create a new kind of fashion show–and mine customer behavior for data that will help shape the retail giant’s buying decisions this season.

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Digital Section: How Inbound Marketing Serves the New Purchase Loop Mentality

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New purchase consideration track takes into consideration a person’s emotions, and understands the process isn’t linear — that a person can bounce from one stage to another as they make their way to final purchase.

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7 Don’ts for Email marketers

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Email, the blast ‘em out and collect the money standby of direct marketers, just got a lot more complicated.  Challenged by emerging technologies and plain old routine, email marketers have to step up their games to maximize ROI in a time when consumer behavior changes like the seasons.

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Banking Section:AmEx Looks to Ignite Real Twitter Shopping

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American Express began to change that last year when it rolled out the ability for card members to connect their accounts and tweet hashtags to receive merchant offers. Now, less than two weeks after Facebook and Discover partnered on the offline Facebook Card, American Express is taking Twitter a step further.

Starting today American Express card members can link their Twitter accounts with their American Express accounts and tweet specified hashtags to actually buy products on the social network. The program is the latest in a spate of partnerships American Express has executed since 2011 leveraging its Card Sync technology—connecting card members with their Foursquare, Facebook, Twitter and Xbox Live accounts. But those programs have all only delivered deals, not actual goods. Consider this launch Card Sync 2.0.

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