The demand for data has never been greater. The expectations are even grander. On the other hand, what the business wants has never been more ambiguous.

  • Data quality transitions from perfecting data in a system to focus on trusting data at consumption
  • Requirements gathering to build a platform transitions to focus on solving business challenges
  • Insular uses of data transition to harvesting data for a more complete understanding of the business and market
  • Analytics transitions from BI and warehouse environments to operational and transactional engagement models

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